The Executive's 90-Day AI Implementation Roadmap: Your Step-by-Step Guide to Competitive Advantage
Based on Callan Faulkner's approach she uses with clients, here's your complete implementation roadmap for building AI-driven competitive advantage in just 90 days.
Month 1: Foundation Building
Week 1: Leadership AI Fluency
- Institute daily 20-minute AI experimentation sessions using ChatGPT (OpenAI) and Claude (Anthropic)
- Senior leadership team completes hands-on AI literacy assessment
- Establish baseline metrics for processes targeted for AI enhancement
- Begin documenting high-volume, repetitive business processes
Week 2: Organizational Assessment
- Conduct company-wide AI literacy survey focusing on strategic applications
- Identify quick-win opportunities for immediate productivity gains
- Designate internal "AI architect" responsible for scanning automation opportunities
- Create initial AI governance framework emphasizing strategic value and risk management
Week 3: Process Documentation
- Complete detailed documentation of three core business processes with AI enhancement potential
- Map decision-making frameworks and institutional knowledge
- Identify data sources and quality requirements for AI training
- Establish security protocols and access controls for AI tool usage
Week 4: Pilot Project Selection
- Choose initial pilot project based on volume, complexity, and strategic impact
- Define success metrics and measurement frameworks
- Create project timeline with specific milestones and deliverables
- Begin competitor AI capability assessment within your industry
Month 2: Strategic Implementation
Week 5-6: Pilot Launch
- Deploy pilot projects using ChatGPT (OpenAI) for high-volume communications and Claude (Anthropic) for strategic analysis
- Train core team on advanced prompting techniques for both platforms
- Implement feedback loops and quality control processes
- Begin measuring productivity improvements and time savings
Week 7-8: Optimization and Scaling
- Refine AI workflows based on initial results and user feedback
- Document best practices and create internal knowledge base
- Train additional team members on successful AI applications
- Assess pilot results against baseline metrics and success criteria
Month 3: Scale and Systematize
Week 9-10: Department Expansion
- Deploy successful AI workflows across additional departments and functions
- Create standardized training materials and implementation guides
- Establish cross-functional AI working groups
- Begin training AI systems on company-specific strategic frameworks
Week 11-12: Strategic Integration
- Integrate AI capabilities into quarterly business planning processes
- Establish ongoing measurement and optimization protocols
- Create talent strategy for AI-enhanced roles and responsibilities
- Plan next phase of AI adoption based on lessons learned
Success Metrics and Timeline Expectations
Month 1 Results: Foundation established, team trained, pilot launched
Month 2 Results: Measurable productivity gains, process optimization, expanded usage
Month 3 Results: Systematic implementation, strategic integration, competitive advantage visible
Expected ROI Timeline:
- Immediate (Weeks 1-4): Time savings and efficiency improvements
- Short-term (Months 2-6): Productivity gains and cost reductions
- Long-term (6+ months): Competitive differentiation and strategic advantage
Implementation Success Factors
- Executive Commitment: Leadership must model AI adoption and fluency
- Change Management: Clear communication about AI's role in augmenting human capabilities
- Quality Control: Systematic monitoring of AI output quality and business impact
- Continuous Learning: Regular updates to capabilities and strategic applications
Next week: Future-proofing your AI strategy—preparing for the next wave of artificial intelligence innovation.
About the Speaker
Callan Faulkner is the founder of The Uncommon Business, where she helps executives integrate AI into daily operations to scale with less stress.
She’s trained more than 1,500 businesses — from solo founders to nine-figure enterprises — on AI adoption, workflow automation, and digital transformation.
👉 Learn more at theuncommonbusiness.co